“I think this is so much conditioning, especially for women, that if we put a line in the sand and say, “This is how far you can push me and then it’s a hard no,” we assume that that’s going to come across as bitchy behavior.” – Kirsten [00:12:59]
As a CEO, your business is more than just a hobby. It’s your livelihood. It’s time to make decisions with your CEO hat on and get more eyes on your business in order to get into the right rooms and grow.
In today’s episode, I’m chatting with Brandy Mabra, a CEO coach for private practice owners. Brandy shares why you have to embrace the CEO mindset, how to get visibility for your business, and the criteria she uses to evaluate opportunities for more exposure for her business.
Brandy also shares the importance of hiring and growing your team in order to scale. As a CEO, you have to be the boss and stop operating as an employee. Don’t get bogged down by the daily tasks that don’t move the needle for your business. Offload the tasks that don’t light you up so that you can shine in the CEO role.
What’s in this episode:
- [02:50] Shifting your mindset from pursuing a passion to operating as a CEO and making important business decisions
- [05:41] Brandy shares her unique business journey, the bumps she faced along the way, and how she stayed motivated to become the CEO she is today
- [13:35] How to get visibility for your business and get into the right rooms, even if you’re an introvert, plus the importance of having a business mentor
- [23:56] The criteria Brandy uses for visibility opportunities and more exposure for her business
Meet Brandy
Brandy Mabra is the CEO of Savvy Clover Coaching & Consulting and a CEO Coach for private practice owners in healthcare. Brandy has 15+ years of business management and leadership experience, where she has worked in diverse business climates and has turned hot mess practices into well oiled and profitable machines. Brandy has spent her career building, growing and leading multi-million dollar practices and now uses her skill set to help other women private practice owners to scale their practices for growth, sustainability and profit.
Brandy has a bachelors from The Ohio State University and a Masters in Health Administration from A.T. Still University. Brandy is a Certified Professional Coach and Master Energy Leadership Practitioner, receiving her credentials from the Institute for Professional Excellence in Coaching (iPEC).
Brandy was part of the 2022 Forbes Coaches Council, and is a part of Entrepreneur Leadership Network. She has been featured in Forbes, Fast Company, Entrepreneur, PopSugar, Create & Cultivate and several well known podcasts.
She is the founder of Private Practice CEO™ – the CEO school for private practice owners – which empowers her clients to own their CEO status as the leader of their business so they can have a practice with streamline operations and an engaged team that can run without them.
Brandy loves to travel and spend time with her family. She believes you cannot build a business on fumes and CEO breaks are required.
Connect with Brandy
Visit Brandy’s Website and sign up for the on-demand training to learn the 9 principles to scale your practice for growth, sustainability & profit
Connect with Kirsten on Instagram or by visiting her website at kirstenscreen.com.
To learn more about creating a business that feels easy, aligned, and fulfilling, on your terms, check out The.Evolution Mastermind.